I had the opportunity this year to attend the 2013 annual meeting of the American Evaluation Association. For me it was a good insight into a different professional world. I’ve been exposed to evaluation concepts and done some metric level work, especially with the web and social media, and strategic goal setting and what-not, but nothing too rigorous. Increasingly though, evaluating programs and projects is part of my professional world and seems to be a good trifecta of skill when combined with science communication and project development. So, some intellectual grounding in the topic seemed useful.